The Trust Economy
September 4, 2007
Today I read a blog entry by Chris Brogan on communities and marketing, and he wrote:
I believe in the Trust Economy: that we are in a mode where we want to hear about things that matter to us from people we trust.
That really struck a chord with me, not just with relationship building in the various online communities, but to every aspect of business.
Can people trust what we say and do? If we’re talking about something a lot are people informed as to the difference between simply being a fan, or because we’re paid to do that?
Trust involves a two-way interaction. Is the relationship in the community a two-thing, because if all I’m doing is talking about something, then all I’m doing is marketing that, where if it’s a two-way thing I’m going to be just as interested and involved in what the others interests are.
The “Trust Economy”. Food for thought.
New version of Jaiku mobile client released
August 17, 2007
Jaiku have released their latest version of the Symbian mobile client (0.80) at the Jaiku mobile page. I’ve been privileged to be on the beta testing program, and have been using this version continuously on my phone for a while now, and it’s great! I have it on the "battery saving" mode, and it really does that. I love the way that Jaiku can be accessed in so many ways, for example:
Having all of these access methods means that it’s possible to stay in touch with my Jaiku friends and post comments throughout the day, wherever you are.
Leaving on a jet plane…
May 17, 2007
I probably won’t get to update this blog over the next month, as I travel around Europe. I’ll get back in touch with the tech world then!
The trip will be blogged at http://www.koalabear.ws (when I can get to an internet connection!).
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